A User Centered Designer & Strategist, working in the intersection of Strategy & Empathy.
Defining problems—Identifying value.
WhyEngineer • Maker of Awesomeness
What I do
Avid follower of technology. I help businesses create elegant solutions to complex problems whilst maintaining the focus on vision & strategy.
I am a UX designer.
My job is to marry the business needs and the customers’ wants. But really I am a storyteller. I focus on the emotional arc of the user. This lack of emotional connection, is a particular opportunity for websites and apps to engage their users’ to become passionate, and an ambassador for their products and services.
How I create

Why
Why do you feel this needs to be done.

Understand
Understand what barriers keep you from achieving your ideas.

Breakdown
Breakdown your idea into smaller pieces to make it realistic and easier to achieve.

Execute
Execute a strategy that best fits your specific needs to make your idea a reality.